Life as a Design Process

Life as a Design Process

Turn Your Notes Into Subscribers

A practical guide and 5 ready-to-use prompts to help you create connection-driven content that converts.

Jasmin Soee's avatar
Jasmin Soee
Feb 26, 2026
∙ Paid

Hello you 🤍

Today, I would like to share how Notes can help you grow on Substack.

The other day, I wrote an article named ‘‘What to Do on Substack Each Day - A practical routine to remove guesswork and grow with clarity.’’, which is about what to do on Substack each day — with intention and care.

The Unspoken Rules of Substack Growth

Like every other platform, Substack has a set of rules that we, as creators, are not allowed to cross.

For example, it could be:

  • Being too promotional about a product

  • Sending out too many of the same comments or messages

What we are allowed to do is create Notes — of course. And today, I would like to highlight that, show you how many subscribers I have gained from Notes, and explain how you can make money using Notes on Substack.

Anyway, here comes a screenshot:

What the Data Actually Shows

What you can see in this screenshot (I’m not able to go further back than November 28, 2025, for some reason, so this is what I’m able to show you) is that I’ve gained 940 subscribers using Notes.

If we go into the specifics, 186 of those subscribers came from a viral post.

It gained 17.010 likes, 412 comments and 1.961 restacks.

I have written an article about how to create a viral post and what the reality of going viral actually looks like.

Please find them here:

  • ‘‘How to Create a Viral Post (and What It Taught Me) - 6.1K likes · 147 replies · 692 restacks — here’s how.’’

  • ‘‘The Reality of Going Viral - What actually happens to a creator when a post goes viral.’’

Stop Wasting Time on the Wrong Growth Strategy

I know that many people spend time recommending each other.

As you can tell, 28 out of almost 2.2K subscribers came from that.

So I would personally recommend that you spend your time elsewhere.

Focus on creating valuable content, engaging with the community, and working on your identity as a writer. Everything adds up.

And oh — I have even more articles for you if you’re interested in learning different ways to grow:

  • ‘‘How I Gained 410 Subscribers in 30 Days - 14-Step Guide: The Strategy That Changed Everything’’

  • ‘‘What Gaining 597 Subscribers in 30 Days Taught Me - My 30-Day Step-By-Step Journey’’

  • ‘‘How I Gained 100+ Subscribers in 3 Days - The strategy, mindset, and daily work behind my 100+ subscriber growth in 3 days.’’

  • ‘‘How I Gained 815+ Subscribers in 30 Days - The exact mindset shifts and growth strategy I used to build momentum on Substack — without being an influencer.’’

What I’d Do If I Started From Zero Today

So, what would I recommend from here?

First, I have created a guide on how to create Notes that spark your community. (You need to know who you’re writing to first in order to get the desired reaction.)

Next, I created 5 prompts you can use once you have defined your persona.

Yes, it’s ChatGPT — and no, there’s nothing wrong with that.

I see Notes like this: some should be written entirely by you, others can be supported by ChatGPT.

Why Consistency (and Value) Always Wins

The more activity you create (with good value), the better your chances of reaching more people — which equals more monthly views to your page and, therefore, a higher chance of gaining new subscribers or followers.

We have now built a beautiful community of 5.341K+ women.

2.176K+ subscribers and 3.165K+ followers.

I am grateful. Thank you.

Let’s dive into the guide and the prompts:

A Guide to Creating Notes That Spark Your Community

Notes are not just mini-posts.
They are conversation starters.

And conversations build connection.
Connection builds trust.
Trust builds subscribers.

But before we talk strategy, we need to begin here:

Step 1: Know Exactly Who You’re Writing To

If you don’t know who you’re writing to, your Notes will feel general.
And general content rarely sparks specific reactions.

Ask yourself:

  • Who is she?

  • What is she struggling with right now?

  • What does she secretly desire?

  • What kind of tone resonates with her — direct, soft, bold, nurturing?

  • What stage is she in? Beginner, rebuilding, scaling, healing?

You’re not writing to “everyone.”
You’re writing to one specific person.

When you know her, you know what will move her.

Clarity creates reaction.

Step 2: Decide the Reaction You Want

Every Note should have an intention.

Do you want her to:

  • Reflect?

  • Comment?

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